BUS 220 Principles of Marketing
This course covers marketing concepts in the areas of retailing and wholesaling. Special
emphasis is given to consumer needs and the relationship of the consumer with the marketing
system as a whole. Distribution methods, costs, pricing, buying habits, and motivation are
covered.Transfers as an elective to Northern Arizona University, Arizona State
University, and University of Arizona. 3 credits.
Contact: Janet Hunter,
jhunter@npc.edu

To begin the course, send an email to the address above.
Once you have a Blackboard/WebCT login, you can access the course via
Blackboard (WebCT).
For technical problems (page not found, unable to connect, etc.) first NOTIFY YOUR INSTRUCTOR and then
send a help request to the
Support Center.